Webinar: Are Meta & Google Ads Right for My Farm?
Advertising on Google and social media can serve as a powerful tool for your farm to connect with new customers. Meta and Google don't necessarily "need" our money, but they provide valuable platforms that can significantly enhance your marketing efforts and be leveraged for good when used strategically.
In partnership with the GrownBy, Grapevine’s Mary Godnick answers key questions during this March 2026 webinar:
What groundwork do I need to lay for paid advertising to be successful?
What are Meta and Google ads, and how should I use them?
What’s the difference between ads and “boosted posts” on social media?
What is a pixel, and how do I use it to track sales made from an ad?
Ready to take your marketing to the next level?
At Grapevine, we’re passionate about local food, and we love helping our farm clients build their sales. We’re happy to fit in where you need support, whether it’s technical, strategy, design, implementation, or all of the above.
More Farm Marketing Resources
In partnership with GrownBy, Grapevine’s Mary Godnick answers key questions about how ads can significantly enhance your marketing efforts and be leveraged for good when used strategically during this March 2026 webinar.
Back in 2015, I had to get written permission from the marketing agency where I worked to be allowed to help a friend with her farm marketing. This issue has more on the Grapevine story, plus resources for grants, ads, and more.
Investing in marketing is one of the strongest ways that farms can build a solid foundation for long-term growth. Grant funding is a key way farms can receive financial support to invest in their marketing.
In partnership with the Food System Communicators Community of Practice through the University of Vermont Institute for Agroecology, Grapevine’s Brooklyn Maloley shares practical strategies for collecting emails more effectively and increasing engagement during the February 2026 FoodComms Cafe.
Side-by-side comparison of specialty CSA platforms including CSAWare, Farmigo, GrownBy, Local Food Marketplace, and others, plus e-commerce platforms like Shopify and Square. See which is best for each type of CSA, including traditional farmer’s choice, subscriptions, and more.
In this workshop recording from the 38th Annual California Small Farm Conference, hear directly from a farmer using the new Small Organic Farmer Marketing Toolkit, developed by CCOF and CAFF, to strengthen their outreach, alongside Grapevine’s own Brooklyn Maloley.
Whether you’re working with Grapevine or on your own to set up a website or email marketing, you may be wondering which photos to select and how large they should be. Will your existing photos work? What should be in your photos? Read on to learn our tips!
For purposes of this comparison, we’re focusing solely on platforms that will enable you to have both your complete website and your online store together under one roof, so we’re zeroing in on GrazeCart vs. Shopify vs. Square.
Learn about how you can spend a little time now building out your farm website’s FAQ page to save a lot of time in the future and enhance the user experience.
Imagine you can turn every search into an opportunity, every click into a connection, and every review into a referral. Google Business Profiles allow you to do just that.
Getting your farm photos ready for use in your website and marketing emails is easy — just download the free software, then crop, scale, and export. Here’s our step-by-step guide!
If you’re wondering which email/SMS platform to use for your farm marketing, it depends on the website platform you’re using.
Grapevine Local Food Marketing serves farms, local food businesses, &
food non-profits everywhere.
Websites ▪︎ Google ▪︎ Advertising ▪︎ More